Designing for Excellence in Healthcare.

 

The brief was to create a compelling visual identity and design language for Sodexo Healthcare's brand. The aim was to encapsulate Sodexo’s diverse healthcare services, focusing on elevating patient experiences, optimizing resources, and powering growth for healthcare providers.

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Sodexo’s proposition is all about going beyond the everyday—offering a holistic range of services from patient nutrition to infection prevention, and even facility management, all designed to enhance the well-being of patients and staff alike.

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The challenge was to design a brochure that would clearly communicate Sodexo’s key differentiators, while also reflecting their values of sustainability, innovation, and care. Each service area needed to stand out, while fitting seamlessly within the broader healthcare landscape.

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From bold typography to a clean layout, the design prioritized clarity and accessibility, ensuring that the wide array of services, from fresh-cooked meals to cutting-edge healthcare technology management, were easy to understand and navigate. The final design balanced modern aesthetics with functionality, leaving a lasting impression on Sodexo’s commitment to powering healthcare growth.